ARKAN, Irsyad; ARTANTI, Yessy; IRIANI, Sri Setyo. THE INFLUENCE OF TERMINAL VALUE, INSTRUMENTAL VALUE, AND GREEN BRAND POSITIONING ON GREEN PURCHASE INTENTION THROUGH GREEN ATTITUDE AS A MEDIATING VARIABLE (Study on Automotive Companies Implementing Green Company). International Journal of Economics, Business and Accounting Research (IJEBAR), [S. l.], v. 8, n. 4, 2024. DOI: 10.29040/ijebar.v8i4.15595. Disponível em: https://jurnal.stie-aas.ac.id/index.php/IJEBAR/article/view/15595. Acesso em: 28 jun. 2025.