SANDY HANA WIDYA SIMS; BIMA CININTYA PRATAMA; IWAN FAKHRUDDIN; NUR ISNA INAYATI. MARKET ORIENTATION AND ENVIRONMENTAL PRODUCT INNOVATION ON BUSINESS PERFORMANCE : THE MEDIATING ROLE OF COMPETITIVE ADVANTAGE . International Journal of Economics, Business and Accounting Research (IJEBAR), [S. l.], v. 9, n. 1, 2025. DOI: 10.29040/ijebar.v9i1.18264. Disponível em: https://jurnal.stie-aas.ac.id/index.php/IJEBAR/article/view/18264. Acesso em: 20 oct. 2025.