FIRDAYANTI, Febriana Kharisma; UTAMI, Christina Whidya. ANALYSIS OF CONSUMER PREFERENCES IN CHOOSING PRODUCT OF TENUN IKAT KEDIRI (CASE STUDY OF TENUN MULYA KEDIRI). International Journal of Economics, Business and Accounting Research (IJEBAR), [S. l.], v. 9, n. 4, 2025. DOI: 10.29040/ijebar.v9i4.18408. Disponível em: https://jurnal.stie-aas.ac.id/index.php/IJEBAR/article/view/18408. Acesso em: 2 jan. 2026.