Kartika, Neng Evi, Dikdik Hardjadi, and Wely Hadi Gunawan. 2024. “PRODUCT DIFFERENTIATION AND BRAND AWARENESS STRATEGIES IN INCREASING INTEREST IN BECOMING SHARIA BANKING CUSTOMERS”. International Journal of Economics, Business and Accounting Research (IJEBAR) 8 (1). https://doi.org/10.29040/ijebar.v8i1.11779.