Tanadi E, Sutanto J. THE INFLUENCE OF PRICE, PLACE, PROMOTION, PROCESS, AND PHYSICAL EVIDENCE ON PRODUCT PURCHASE DECISIONS IN THE CREATIVE INDUSTRY (CASE STUDY ON OOAA PUZZLE). IJEBAR [Internet]. 2023 Jun. 23 [cited 2025 Jul. 13];7(2):527-36. Available from: https://jurnal.stie-aas.ac.id/index.php/IJEBAR/article/view/8599