WIRATRI, Yogi Ageng; ARYATI, Ida; SARSONO, Sarsono; HAMIDAH, Raisa Aribatul. KEPUTUSAN PEMBELIAN VIRTUAL GOODS DITINJAU DARI KELOMPOK ACUAN, GAYA HIDUP DAN EVENT MARKETING (Studi pada players Mobile Legends: Bang Bang di Universitas Islam Batik Surakarta). JURNAL ILMIAH EDUNOMIKA, [S. l.], v. 5, n. 1, p. 390–396, 2021. DOI: 10.29040/jie.v5i1.1888. Disponível em: https://jurnal.stie-aas.ac.id/index.php/jie/article/view/1888. Acesso em: 27 jun. 2025.