MENTARI, Mentari; PAMIKATSIH, Tri Ratna. PENGARUH PRICE DISCOUNT DAN HEDONIC SHOPPING MOTIVATION TERHADAP IMPULSE BUYING: POSITIVE EMOTION SEBAGAI VARIABEL MEDIASI (Studi pada wanita generasi Z pengguna e-commerce di Jawa Tengah). JURNAL ILMIAH EDUNOMIKA, [S. l.], v. 6, n. 2, p. 1268–1274, 2022. DOI: 10.29040/jie.v6i2.5947. Disponível em: https://jurnal.stie-aas.ac.id/index.php/jie/article/view/5947. Acesso em: 13 nov. 2025.