Sinta I, Puji Lestari SI, Citra Perdana DN. PERAN BRAND IMAGE MEMEDIASI PENGARUH WORD OF MOUTH (WOM) TERHADAP NIAT BELI KONSUMEN PADA JOLLY BAKERY WONOGIRI. JIE [Internet]. 2024 Nov. 18 [cited 2025 Aug. 27];8(4). Available from: https://jurnal.stie-aas.ac.id/index.php/jie/article/view/15040