Aurelia SF, Fery Setiawan, Riawan. PENGARUH PRODUCT DIVERSITY, HEDONIC VALUE DAN UTILITARIAN VALUE TERHADAP KEPUTUSAN PEMBELIAN PRODUK TAS LES CATINO DI KABUPATEN PONOROGO. JIE [Internet]. 2025 Jun. 30 [cited 2025 Aug. 7];9(2). Available from: https://jurnal.stie-aas.ac.id/index.php/jie/article/view/17252