MARKET ORIENTATION AND PRODUCT INNOVATION IMPACT PURCHASING DECISIONS
DOI:
https://doi.org/10.29040/ijebar.v6i3.6415Abstract
References
Abadi, S., Endarto, B., Taufiqurrahman, Aji, R. B., Kurniawan, W., Daim, N. A., … Kalbuana, N. (2021). Indonesian Desirious Finality Of The Community In Regard. Journal of Legal, Ethical and Regulatory Issues, 24(Special Issue 1), 1–10. https://www.abacademies.org/articles/indonesian-desirious-finality-of-the-community-in-regard.pdf
Adiwidjaja, A. J., & Tarigan, Z. J. H. (2017). Pengaruh brand image dan brand trust terhadap keputusan pembelian sepatu converse. Agora, 5(2).
Aliyyah, N., Prasetyo, I., Rusdiyanto, R., Endarti, E. W., Mardiana, F., Winarko, R., … Tjaraka, H. (2021). What Affects Employee Performance Through Work Motivation ? Journal of Management Information and Decision Sciences, 24(Special Issue 1), 1–14. https://www.abacademies.org/abstract/what-affects-employee-performance-through-work-motivation-11529.html
Aliyyah, N., Siswomihardjo, S. W., Prasetyo, I., Rusdiyanto, I., Rochman, A. S., & Kalbuana, N. (2021). The effect of types of family support on startup activities in indonesia with family cohesiveness as moderation. Journal of Management Information and Decision Sciences, 24(S1), 1–15. https://www.abacademies.org/articles/the-effect-of-types-of-family-support-on-startup-activities-in-indonesia-with-family-cohesiveness-as-moderation.pdf
Arnas, Y., & Kurniawati, Z. (2022). Sistem Distribusi Listrik pada Politeknik Penerbangan Indonesia Curug. Jurnal Kewarganegaraan, 6(1), 2415–2426. https://journal.upy.ac.id/index.php/pkn/article/view/3705
Arnas, Y., Lamtiar, S., Kurniawati, Z., Kurnianto, B., & Kalbuana, N. (2021). Factors Affecting Earning Management On Transportation Corporations In Indonesia. International Journal of Economics, Business and Accounting Research (IJEBAR), 5(1), 150–159. https://jurnal.stie-aas.ac.id/index.php/IJEBAR/article/view/2170/1012
Chandrarin, G. (2018). Metode Riset Akuntansi Pendekatan Kuantitatif. Jakarta: Salemba Empat.Gerson, Richard F.
Christelia, S., Kurnianto, B., Purwanti, T., Kalbuana, N., & Tho’in, M. (2021). Pengaruh Ukuran Perusahaan, Leverage dan Nilai Perusahaan Terhadap Tax Avoidance Kasus Perusahaan Yang Terdaftar Di Jakarta Islamic Index (JII). Jurnal Ilmu Manajemen dan Akuntansi Terapan (JIMAT), 12(2), 190–202. http://jurnal.stietotalwin.ac.id/index.php/jimat/article/view/340/258
Dalimunthe, M. B. (2017). Keunggulan Bersaing Melalui Orientasi Pasar dan Inovasi Produk. JKBM (Jurnal Konsep Bisnis dan Manajemen, 3(2), 140–153.
Dewi, G. K., Yani, I. F., Yohana, Kalbuana, N., & Tho’in, M. (2021). Pengaruh GCG, Leverage, Pengungkapan CSR terhadap Performance Financial pada Perbankan Syariah di Indonesia dengan Ukuran Perusahaan sebagai Variabel Moderasi. Jurnal Ilmiah Ekonomi Islam, 7(3). https://jurnal.stie-aas.ac.id/index.php/jei/article/view/3600
Endarto, B, Taufiqurrahman, Suhartono, S., Setyadji, S., Abadi, S., Aji, R. B., … Kalbuana, N. (2021). The Obligations Of Legal Consultants In The Independent Legal Diligence Of The Capital Market Supporting Proportion Of Legal Prepparement. Journal of Legal, Ethical and Regulatory Issues, 24(Special Issue 1), 1–8. https://www.abacademies.org/abstract/the-obligations-of-legal-consultants-in-the-independent-legal-diligence-of-the-capital-market-supporting-proportion-of-l-11870.html
Endarto, Budi, Taufiqurrahman, Kurniawan, W., Indriastuty, D. E., Prasetyo, I., Aliyyah, N., … Kalbuana, N. (2021). Global Perspective On Capital Market Law Development In Indonesia. Journal of Management Information and Decision Sciences, 24(1), 1–8. https://www.abacademies.org/abstract/global-perspective-on-capital-market-law-development-in-indonesia-12027.html
Ghozali, I. (2018). Aplikasi Analisis Multivariate dengan Program IBM SPSS 25 (Edisi 9). Semarang: Badan Penerbit Universitas Diponegoro.
Hastomo, W., Karno, A. S. B., Kalbuana, N., Meiriki, A., & Sutarno. (2021). Characteristic Parameters of Epoch Deep Learning to Predict Covid-19 Data in Indonesia. Journal of Physics: Conference Series, 1933(1), 12050. https://doi.org/10.1088/1742-6596/1933/1/012050
Hastomo, W., Karno, A. S. B., Kalbuana, N., Nisfiani, E., & ETP, L. (2021). Optimasi Deep Learning untuk Prediksi Saham di Masa Pandemi Covid-19. JEPIN (Jurnal Edukasi dan Penelitian Informatika), 7(2), 133–140. https://jurnal.untan.ac.id/index.php/jepin/article/view/47411
Hendriarto, P., Mursidi, A., Kalbuana, N., Aini, N., & Aslan, A. (2021). Understanding the Implications of Research Skills Development Framework for Indonesian Academic Outcomes Improvement. Jurnal Iqra’ : Kajian Ilmu Pendidikan, 6(2), 51–60. https://doi.org/10.25217/JI.V6I2.1405
Indrawati, M., Utari, W., Prasetyo, I., Rusdiyanto, & Kalbuana, N. (2021). Household business strategy during the covid 19 pandemic. Journal of Management Information and Decision Sciences, 24(Spesial Issue 1), 1–12. https://www.abacademies.org/articles/household-business-strategy-during-the-covid-19-pandemic.pdf
Jannah, M., Fahlevi, M., Paulina, J., Nugroho, B. S., Purwanto, A., Subarkah, M. A., … Cahyono, Y. (2020). Effect of ISO 9001, ISO 45001 and ISO 14000 toward financial performance of Indonesian manufacturing. Systematic Reviews in Pharmacy, 11(10), 894–902. https://doi.org/10.31838/srp.2020.10.134
Kalbuana, N, Prasetyo, B., Asih, P., Arnas, Y., Simbolon, S. L., Abdusshomad, A., … Mahdi, F. M. (2021). Earnings Management Is Affected By Firm Size, Leverage And Roa: Evidence From Indonesia. Academy of Strategic Management Journal, 20(SpecialIssue2), 1–12. https://www.scopus.com/inward/record.uri?eid=2-s2.0-85107756548&partnerID=40&md5=f648ed22972be531e4986f7c43a47ad4
Kalbuana, N, Suryati, A., Rusdiyanto, Azwar, Rudy, Yohana, … Hidayat, W. (2021). Interpretation of Sharia Accounting Practices in Indonesia. Journal of Legal, Ethical and Regulatory Issues, 24(Special Issue 1), 1–12. https://www.scopus.com/record/display.uri?eid=2-s2.0-85109955046&origin=resultslist
Kalbuana, Nawang, Suryati, A., & Pertiwi, C. P. A. (2022). Effect of Company Age, Audit Quality, Leverage and Profitability on Earnings Management. International Journal of Economics, Business and Accounting Research (IJEBAR), 6(1), 389–399. https://jurnal.stie-aas.ac.id/index.php/IJEBAR/article/view/4796/2057
Kusiyah, Kalbuana, N., & Rusdiyanto. (2022). Pengaruh narsisme ceo dan arus kas bebas terhadap kinerja perusahaan. Jurnal Riset Akuntansi Politala, 5(1), 36–45.
Lapian, A. A., Massie, J., & Ogi, I. (2016). Pengaruh Orientasi Pasar Dan Inovasi Produk Terhadap Kinerja Pemasaran Pada PT. BPR Prisma Dana Amurang. Jurnal EMBA: Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi, 4(1).
Luwihono, A., Suherman, B., Sembiring, D., Rasyid, S., Kalbuana, N., Saputro, R., … Rusdiyanto. (2021). Macroeconomic effect on stock price: Evidence from Indonesia. Accounting, 7(5), 1189–1202. https://doi.org/10.5267/j.ac.2021.2.019
Ma’auyah, S., & Tjahjani, F. (2021). Pengaruh Intellectual Capital Dan Corporate Governance Terhadap Nilai Perusahaan Dengan Kinerja keuangan Sebagai Variabel Intervening. Jurnal Manajemen Dirgantara, 14(2), 250–257. https://doi.org/10.32493/skt.v4i3.10379
Manek, D. (2013). Analisis Pengaruh Orientasi Pasar Terhadap Kinerja Pemasaran Pada Perusahaan Pengolahan di Kota Semarang.
Marlius, D. (2017). Keputusan pembelian berdasarkan faktor psikologis dan bauran pemasaran pada PT. Intercom Mobilindo Padang.“ Jurnal pundi, 1(1).
Masda, P. G. (2013). Pengaruh inovasi produk dan harga terhadap keputusan pembelian Galamai di Kota Payakumbuh. Jurnal Manajemen, 2(01).
Mayzaroh, A. S., Kalbuana, N., & Purwanti, T. (2019). Pengaruh Motivasi Bonus, Motivasi Kontrak Hutang, Motivasi Politik dan Kualitas Audit Terhadap Manajemen Laba (Studi Empiris Pada Perusahaan BUMN Yang Terdaftar di Bursa Efek Indonesia). Edunomika, 3(02). https://doi.org/10.29040/JIE.V3I02.608
Merakati, I., Rusdarti, W., Artikel, I., & Artikel, S. (2017). Pengaruh Orientasi Pasar, Inovasi. Orientansi Kewirausahaan melalui Keunggulan Bersaing Terhadap Kinerja Pemasaran, 6.
Nasir, A. (2017). Pengaruh Inovasi Produk terhadap Kinerja Pemasaran Industri Mebel di Kabupaten Pasuruan. Referensi: Jurnal Ilmu Manajemen dan Akuntansi, 5(1), 20–25.
Nurwati, Prastio, & Kalbuana, N. (2021). Influence of Firms Size, Exchange Rate, Profitability and Tax Burden On Transfer Pricing. International Journal of Economics, Business and Accounting Research (IJEBAR), 5(3). https://doi.org/10.29040/IJEBAR.V5I3.2882
Pramesti, N. M. V. (2016). Peran Orientasi Pasar Memediasi Pengaruh Orientasi Kewirausahaan Terhadap Kinerja UKM Industri Kerajinan Endek.
Prasetio, J. E., Sabihaini, Bintarto, B., Susanto, A. A., Rahmanda, G. A., Rusdiyanto, … Kalbuana, N. (2021). Corporate Social Responsibility Community Development And Empowerment Program In Indonesia. Journal of Management Information and Decision Sciences, 24(S1), 1–10. https://www.abacademies.org/articles/corporate-social-responsibility-community-development-and-empowerment-program-in-indonesia.pdf
Prasetyo, B., Utami, S., Abdusshomad, A., Wijaya, M., & Kalbuana, N. (2021). Effect Of Company Value, Leverage, And Company Size On Profit Persistence In Jakarta Islamic Index (JII) Listed Companies. International Journal of Economics, Business and Accounting Research (IJEBAR), 5(1), 128–136. https://jurnal.stie-aas.ac.id/index.php/IJEBAR/article/view/2164/1010
Prasetyo, I., Aliyyah, N., Rusdiyanto, Kalbuana, N., & Rochman, A. S. (2021). Corporate Social Responsibility Practices in Islamic Studies in Indonesian. Journal of Legal, Ethical and Regulatory Issues, 24(Special Issue 1), 1–15. https://doi.org/10.5296/jmr.v7i1.6910
Prasetyo, I., Aliyyah, N., Rusdiyanto, Nartasari, D. R., Nugroho, S., Rahmawati, Y., … Rochman, A. S. (2021a). Impact Financial Performance To Stock Prices: Evidence From Indonesia. Journal of Legal, Ethical and Regulatory Issues, 24(Spesial Issue 1), 1–11. https://www.abacademies.org/articles/impact-financial-performance-to-stock-prices-evidence-from-indonesia.pdf
Prasetyo, I., Aliyyah, N., Rusdiyanto, R., Nartasari, D. R., Nugroho, S., Rahmawati, Y., … Rochman, A. S. (2021b). What Affects Audit Delay in Indonesia? Academy of Entrepreneurship Journal, 27, 1–15. https://www.scopus.com/inward/record.uri?eid=2-s2.0-85106558790&partnerID=40&md5=7c8a35d6ac0c782c2a679d9d916103c7
Prasetyo, I., Aliyyah, N., Rusdiyanto, Suprapti, S., Kartika, C., Winarko, R., … Al-asqolaini, M. Z. (2021). Performance Is Affected By Leadership And Work Culture: A Case Study From Indonesia. Academy of Strategic Management Journal, 20(SpecialIssue2), 1–15. https://www.scopus.com/inward/record.uri?eid=2-s2.0-85107749489&partnerID=40&md5=5578365b48c8267934f48d9d9b4ff27e
Prasetyo, I., Aliyyah, N., Rusdiyanto, Tjaraka, H., Kalbuana, N., & Rochman, A. S. (2021). Vocational Training Has An Influence On Employee Career Development: A Case Study Indonesia. Academy of Strategic Management Journal, 20(2), 1–14. https://www.scopus.com/inward/record.uri?eid=2-s2.0-85104263411&partnerID=40&md5=45d5afb967dbe1c4405200772d9b2128
Prasetyo, I., Aliyyah, N., Rusdiyanto, Utari, W., Suprapti, S., Kartika, C., … Kalbuana, N. (2021). Effects of organizational communication climate and employee retention toward employee performance. Journal of Legal, Ethical and Regulatory Issues, 24(Spesial Issue 1), 1–11. https://www.abacademies.org/articles/effects-of-organizational-communication-climate-and-employee-retention-toward-employee-performance.pdf
Pratama, A., Kalbuana, N., & Utami, S. (2020). Pengaruh Pengungkapan Corporate Social Responsibility, Persistensi Laba dan Pertumbuhan Laba Terhadap Manajemen Laba Pada Perusaaan Yang Terdaftar di Jakarta Islamic Index. Jurnal Ilmiah Ekonomi Islam, 6(2), 350–358. https://doi.org/10.29040/JIEI.V6I2.1107
Purwanti, S., & Sunarsi, D. (2020). Pengaruh Inovasi Produk Dan Brand Awareness Terhadap Keputusan Pembelian Konsumen Pada PT. Unilever Indonesia. Inovasi, 7(1), 24–31.
Rakhman, K. G., Nugroho, H. S., & Hermani, A. (2016). Pengaruh Promosi dan Kualitas Produk Terhadap Keputusan Pembelian Produk Biore Men Di Kota Semarang. Jurnal. https://doi.org/10.2473/Shigentosozai1953.83.947_421.
Rochman, A. S. (2013). PERUMUSAN STRATEGI PENGEMBANGAN PERUSAHAAN INDUSTRI KIMIA PEWARNA KERAMIK DAN PEWARNA KACA MENGGUNAKAN METODE FRED R. DAVID (STUDI KASUS DI PT.ZX).
Santoso, D., Sutadipraja, M. W., Purwanti, T., & Kalbuana, N. (2019). Pengaruh Profitabilitas, Leverage, Kinerja Lingkungan Terhadap Pengungkapan Islamic Social Reporting (Studi Empiris pada Perusahaan yang Terdaftar di JII Tahun 2013-2017). AKTSAR: Jurnal Akuntansi Syariah, 2(2), 233–248. https://journal.iainkudus.ac.id/index.php/aktsar/article/view/6037
Setiorini, K. R., Fidayanti, F., Kalbuana, N., & Cakranegara, P. A. (2022). Pengaruh Leverage sebagai Pemoderasi Hubungan GCG , CSR dan Agresivitas Pajak terhadap Financial Disstress pada Perusahaan Perbankan Syariah di Indonesia. Journal of Business and Economics Research (JBE), 3(2), 194–202. https://doi.org/10.47065/jbe.v3i2.1750
Setyorini, H., Effendi, M., & Santoso, I. (2017). Marketing Strategy Analysis Using SWOT Matrix and QSPM (Case Study: WS Restaurant Soekarno Hatta Malang. Industria: Jurnal Teknologi Dan Manajemen Agroindustri, 5(1), 46–53. https://doi.org/10.21776/ub.industria.2016.005.01.6
Sinurat, E. S. M., Lumanauw, B., & Roring, F. (2017). Pengaruh Inovasi Produk, Harga, Citra Merek dan Kualitas Pelayanan Terhadap Loyalitas Pelanggan Mobil Suzuki Ertiga.
Sugiyono. (2015). Metode Penelitian Kuantitatif, Kualitatif dan R&D. Bandung: Alfabeta CV.
Susanto, B., Harahap, E., Syahputra, A., & Hasibuan, D. (2021). Pengaruh Orentasi Pasar, Kualitas Layanan, Kepuasan Konsumen dan Keunggulan Bersaing Terhadap Keputusan Pembelian Pada King Perabot Kota Pinang.
Susanto, H., Prasetyo, I., Indrawati, T., Aliyyah, N., Rusdiyanto, Tjaraka, H., … Zainurrafiqi. (2021). The impacts of earnings volatility, net income and comprehensive income on share price: evidence from Indonesia stock exchange. Accounting, 7(5), 1009–1016. https://doi.org/10.5267/j.ac.2021.3.008
Tjahjani, F., Mulyadi, Y., & Pujiastuti, W. (2022). Diamond Fraud Elements: Implication Of Fraud Indications On Preparation Of FInancial Report. Jurnalku, 2(2), 225–239.
Utaminingsih, A. (2016). Pengaruh Orientasi Pasar, Inovasi, dan Kreativitas Strategi Pemasaran Terhadap Kinerja Pemasaran Pada UKM Kerajinan Rotan di Desa Teluk Wetan. Welahan, Jepara: Media Ekonomi dan Manajemen.
Wangsih, I. C., Yanti, D. R., Yohana, Kalbuana, N., & Cahyadi, C. I. (2021). Influence Of Leverage , Firm Size , And Sales Growth On Financial Distress. International Journal of Economics, Business and Accounting Research (IJEBAR), 5(4), 180–194.
Widagdo, R. A., Kalbuana, N., & Yanti, D. R. (2020). Pengaruh Capital Intensity, Ukuran Perusahaan, Dan Leverage Terhadap Tax Avoidance Pada Perusahaan Yang Terdaftar Di Jakarta Islamic Index. Jurnal Riset Akuntansi Politala, 3(2), 46–59. https://doi.org/10.34128/jra.v3i2.56
Widarti, D. T. (2011). Pengaruh Orientasi Pasar dan Inovasi Produk Terhadap Kinerja Pemasaran (Studi Kasus Pada Sentra Industri Pembuatan Tahu Kecamatan Sragen Kabupaten Sragen.
Yanti, D. R., Solihin, Saptono, Kalbuana, N., & Yohana. (2020). The Influence Of Capital Intensity, Firm Size, And Leverage On Tax Avoidance On Companies Registered In Jakarta Islamic Index (Jii) Period 2015-2019. International Journal of Economics, Business and Accounting Research (IJEBAR), 4(03). http://www.jurnal.stie-aas.ac.id/index.php/IJEBAR/article/view/1330/727
Yohana, Bp, A. I., Cahyadi, C. I., & Kalbuana, N. (2021). Pengaruh Ukuran Perusahaan, Kebijakan Hutang, Kasus Perusahaan Properti Yang Terdaftar Di Bursa Efek Indonesia Tahun 2016 – 2020 ). Jurnal Riset Akuntansi Politala, 4(2), 58–66. https://jra.politala.ac.id/index.php/JRA/article/view/79
Yohana, Gaol, R. M. L., Dewi, G. K., Kalbuana, N., & Abdusshomad, A. (2021). Pengaruh Free Cash Flow, Profitabilitas, Kualitas Audit, Leverage, Kebijakan Dividen terhadap Likuiditas Pada Perusahaan Terdaftar di Jakarta Islamic Index. Jurnal Ilmiah Ekonomi Islam, 7(3). https://jurnal.stie-aas.ac.id/index.php/jei/article/view/3601/1660
Yulistian, N., Kalbuana, N., & R., A. N. B. (2020). Pengaruh Intellectual Capital, Tata Kelola Perusahaan Dan Kualitas Audit Terhadap Manajemen Laba. JABI (Jurnal Akuntansi Berkelanjutan Indonesia), 3(1), 56–71. http://www.openjournal.unpam.ac.id/index.php/JABI/article/view/3830