Peranan Mediasi Inovasi: Pengaruh Orientasi Kewirausahaan, Teknologi, Intensitas Persaingan Terhadap Kinerja Perempuan Muslim Pada UMKM Hasil Olah Melinjo di Menes Banten

M. Fadhli Nursal, Maidani Maidani, Chistophorus Indra Wahyu Putra, Muhammad Richo Rianto, Dinda Nurdianah, Putri Amanda

Abstract

This study analyzes the role of mediation of innovation in the influence of entrepreneurial orientation, technological orientation and intensity of competition on the performance of MSMEs by Muslim women who cultivate melinjo in the village of Menes Pandeglang, Banten. This research uses quantitative methods and statistical analysis tools in the form of smartpls 4.0. This study used a sampling technique in the form of quota sampling as many as 62 female entrepreneurs who processed melinjo. The results of this study found that there was an influence of entrepreneurial orientation and technology on innovation but different results on the intensity of competition. Other results explain that the influence of entrepreneurial orientation and innovation on performance but technology orientation and competition intensity have no effect on performance. The role of mediation has an effect on entrepreneurial orientation and technology on performance but has no effect on the intensity of competition. This research focuses on the role of women in improving the performance of MSMEs processed melinjo. In addition, the focus of this research is on the village of Menes, which is one of the villages in Pandegelang, Banten. The novelty in this study is that apart from the object of research, it is also a research model that has never been studied before.

Full Text:

PDF

References

Ahmed, N., & Afza, T. (2019). Capital structure, competitive intensity and firm performance: evidence from Pakistan. Journal of Advances in Management Research, 16(5), 796–813. https://doi.org/10.1108/JAMR-02-2019-0018

Al-qarioti, M. Q. A. (2015). EURASIAN JOURNAL OF BUSINESS AND. 3(4), 36–54. https://doi.org/10.15604/ejbm.2015.03.04.004

Al Mamun, A., & Fazal, S. A. (2018). Effect of entrepreneurial orientation on competency and micro-enterprise performance. Asia Pacific Journal of Innovation and Entrepreneurship, 12(3), 379–398. https://doi.org/10.1108/apjie-05-2018-0033

Aminu, I. M., Noor, M., & Shariff, M. (n.d.). The relationship between entrepreneurial orientation , market orientation , learning orientation , technology orientation and SMEs performance in Nigeria. 108–116.

Arief, M., & Rosiawan, R. W. (2009). Kinerja Pemasaran Berdasarkan Orientasi Pasar Melalui Inovasi Produk: Pengujian Empiris Pada UMKM di Kabupaten Bangkalan. Jurnal Ekonomi Modernisasi, 5(2), 117–126. http://ejournal.ukanjuruhan.ac.id

Boateng, A. A. (2022). The Mediating Effect of Innovative Capability on the Relationship between Technology Innovation Adoption and Firm Performance in the Ghana ’ s Manufacturing Industry. 11(5), 30–53. https://doi.org/10.35629/8028-1105023053

Covin, Jeffrey, G., & Slevin, Dennis, P. (1989). Strategic management of small firms in hostile and benign environments. Strategic Management Journal, 10(1), 75–87.

Hutahayan, B. (2019). Factors affecting the performance of Indonesian special food SMEs in entrepreneurial orientation in East Java. Asia Pacific Journal of Innovation and Entrepreneurship, 13(2), 231–246. https://doi.org/10.1108/apjie-09-2018-0053

Indonesia, kementerian keuangan R. (2020). MKM Bangkit, Ekonomi Indonesia Terungkit.

Iqbal, A., Latif, F., Marimon, F., Sahibzada, U. F., & Hussain, S. (2019). From knowledge management to organizational performance: Modelling the mediating role of innovation and intellectual capital in higher education. Journal of Enterprise Information Management, 32(1), 36–59. https://doi.org/10.1108/JEIM-04-2018-0083

Isichei, E. E., Emmanuel Agbaeze, K., & Odiba, M. O. (2020). Entrepreneurial orientation and performance in SMEs: The mediating role of structural infrastructure capability. International Journal of Emerging Markets, 15(6), 1219–1241. https://doi.org/10.1108/IJOEM-08-2019-0671

Kmieciak, R., & Michna, A. (2018). Knowledge management orientation, innovativeness, and competitive intensity: evidence from Polish SMEs. Knowledge Management Research and Practice, 16(4), 559–572. https://doi.org/10.1080/14778238.2018.1514997

Krueger, N. F. (2017). Entrepreneurial intentions are dead: Long live entrepreneurial intentions. In Revisiting the entrepreneurial mind (pp. 13–34). Springer.

Mahmoud, Mahmoud Abdulai, Blankson, C., Owusu-frimpong, N., Nwankwo, S., Tran, P., Mahmoud, M. A., Blankson, C., Owusu-frimpong, N., Nwankwo, S., Tran, P., & Mahmoud, M. A. (2016). Market orientation , learning orientation and business performance The mediating role of innovation. https://doi.org/10.1108/IJBM-04-2015-0057

Mahmoud, Mohammed Abdulai, Hinson, R. E., Mahmoud, M. A., & Hinson, R. E. (2012). Market orientation , innovation and corporate social responsibility practices in Ghana ’ s telecommunication sector. https://doi.org/10.1108/17471111211247910

Manahera, M. M., Moniharapon, S., & Tawas, H. N. (2018). Analisis Pengaruh Orientasi Pasar, Orientasi Kewirausahaan Terhadap Inovasi Produk Dan Kinerja Pemasaran (Studi Kasus Umkm Nasi Kuning Di Manado). Jurnal EMBA: Jurnal Riset Ekonomi, Manajemen, Bisnis Dan Akuntansi, 6(4), 3603–3612.

Marín-Idárraga, D. A., & Cuartas-Marín, J. C. (2019). Relationship between innovation and performance: Impact of competitive intensity and the organizational slack. RAE Revista de Administracao de Empresas, 59(2), 95–107. https://doi.org/10.1590/S0034-759020190203

Masa’deh, R. J. A.-H. A. T. B. Y. O. (2018). The associations among market orientation , technology orientation , entrepreneurial orientation and organizational performance. https://doi.org/10.1108/BIJ-02-2017-0024

Nisa, R. C., Astuti, E. S., & Prasetya, A. (2016). Pengaruh Manajemen Talenta dan Manajemen Pengetahuan Terhadap Kinerja Karyawan (Studi pada Karyawan PT. PLN (Persero) Distribusi Jawa Timur, Surabaya). Jurnal Administrasi Bisnis (JAB), 39(2), 141–148.

Nursal, M. F., Rianto, M. R., & Bukhari, E. (2022). The Influence of Market Orientation , Entrepreneurial Orientation , Knowledge Management and Learning Organization on Performa nce Mediated by Innovation in Culinary SME ’ s i n Bekasi. 1(8), 1691–1702.

Oh, S. (2019). Effects of organizational learning on performance : the moderating roles of trust in leaders and organizational justice. 23(2), 313–331. https://doi.org/10.1108/JKM-02-2018-0087

Pérez-Luño, A., Wiklund, J., & Cabrera, R. V. (2011). The dual nature of innovative activity: How entrepreneurial orientation influences innovation generation and adoption. Journal of Business Venturing, 26(5), 555–571. https://doi.org/10.1016/j.jbusvent.2010.03.001

Pratiwi, D. A., & Fanani, Z. (2019). the Mediating Role of Innovation: Organizational Learning. Jurnal Reviu Akuntansi Dan Keuangan, 9(2), 177. https://doi.org/10.22219/jrak.v9i2.8713

Rafiki, A., & Nasution, F. N. (2019). Business success factors of Muslim women entrepreneurs in Indonesia. Journal of Enterprising Communities, 13(5), 584–604. https://doi.org/10.1108/JEC-04-2019-0034

Rahayu, M., & Usman, S. (2019). ANALISIS KINERJA FINANSIAL DAN NON FINANSIAL MENGGUNAKAN KONSEP BALANCE SCORECARD ( BSC ) PADA RUMAH SAKIT UMUM DAERAH ( RSUD ) MANOKWARI. 4(November), 31–45.

Rianto, M. R. (2021). Pengaruh Perubahan Strategi Pemasaran, Kepemimpinan Transfomasional dan Organsiasi Pembelajar terhadap Kinerja Perbankan Syariah di DKI Jakarta. Jurnal Ilmiah Ekonomi Islam, 7(2), 1084–1090. https://doi.org/10.29040/jiei.v7i2.2590

Rianto, M. R., Jasfar, F., & Arafah, W. (2021). Mediating Effect of Organization Learning on the Relationship Between Strategic Change , Knowledge Management and Transformational Leadership ; Case of Indonesia Islamic Banks. 10(3), 26–49.

Rianto, M. R., Woestho, C., & Noor, A. W. (2022). The Role of Mediating Innovation and Social Media : Market Orientation and Entrepreneurial Orientation on the Performance of MSME ’ s Processed by Sea Products in Labuan Village , Banten. 1(8), 1703–1714.

Ryiadi, N., & Yasa, N. (2016). Kemampuan Inovasi Memediasi Pengaruh Orientasi Kewirausahaan Terhadap Kinerja Produk IMK Sektor Industri Makanan Di Kota Denpasar. E-Jurnal Manajemen Universitas Udayana, 5(3), 1915–1941.

Sirén, C., Hakala, H., Wincent, J., & Grichnik, D. (2017). Breaking the routines: Entrepreneurial orientation, strategic learning, firm size, and age. Long Range Planning, 50(2), 145–167. https://doi.org/10.1016/j.lrp.2016.09.005

Suratman, D. J. (2021). Pemasaran Hasil Kelautan Dan Perikanan Di Masa Pandemi Covid-19. 19.

Suryawan, I. N. (2020). Management Success Factors in Managing Restaurant Businesses. Jurnal Ekonomi, 25(3), 337. https://doi.org/10.24912/je.v25i3.684

Tarhini, A. (2018). The associations among market orientation , technology orientation , entrepreneurial orientation and organizational performance. 25(8), 3117–3142. https://doi.org/10.1108/BIJ-02-2017-0024

Tesa Asashi, I. P. G. S. (2017). Juenal. PERAN INOVASI PRODUK DALAM MEMEDIASI PENGARUH ORIENTASI PASAR TERHADAP KINERJA PEMASARAN, 6(4), 1816–1845.

Vasconcelos, R. B. B. de, Santos, J. F. dos, & Andrade, J. A. de. (2021). Innovation in Micro and Small Enterprises: Resources and Capabilities. Revista de Administração Contemporânea, 25(2). https://doi.org/10.1590/1982-7849rac2021190106.en

Widiarta, P. G. K., Mahardika, I. P. D., Nugraha, N. A. S., Tintara, I. D. G. W., & Yasa, N. N. K. (2020). Peran Inovasi Produk Memediasi Orientasi Teknologi Terhadap Keunggulan Bersaing. E-Jurnal Ekonomi Dan Bisnis Universitas Udayana, 2, 199. https://doi.org/10.24843/eeb.2020.v09.i02.p05

Zhai, Y. M., Sun, W. Q., Tsai, S. B., Wang, Z., Zhao, Y., & Chen, Q. (2018). An empirical study on entrepreneurial orientation, absorptive capacity, and SMEs’ innovation performance: A sustainable perspective. Sustainability (Switzerland), 10(2). https://doi.org/10.3390/su10020314

Refbacks

  • There are currently no refbacks.
echo 'slot gacor